What We'll Do For You
We'll make you look good. We've got experience at the front lines, and will appy that knowledge to your brand. You'll get:
- GUIDANCE: Results-oriented consulting when it comes to strategy, content development and design. Our end all be all is to engage your audience.
- WISDOM: Applied knowledge to help you achieve your goals. Our industry experience is now your experience. Whether your company is at an impasse or your product's next step is in a "grey" area, we'll hold your hand.
- EXECUTION: Problems solved so you don't have to. With a proven track record of charting new territory, we'll help you think big picture and/or delve into details. Let's put our heads together.
- CONNECTIONS: Connections, connections. The children's media industry is a small one, but that doesn't mean it's easy to find the right fit. Let us help you recruit the right personnel who don't just fit your job description, but your company culture, too.
What We Know
We know a thing or two about children's media. After all, we live and breathe great ideas for kids, and want to share that expertise with you. While that means we have worked on everything from Emmy winning television shows to traditional publishing to cutting edge technology, there are a few things we are particularly excited about:
- Content development
- Content programming and design
- Corporate strategy and development
- Problem solving and task management
- Personnel recruitment
Content development: We are comfortable on any platform, and experienced in developing and producing content that will push your brand's boundaries. We are happy to talk to you at any stage of your process, including conception and ideation, design and documentation, beta assessment, development and production, etc. We've helped clients to:
- Recommend small changes to content to improve quality and educational value
- Assess the educational value of content
- Research and evaluate product at key intervals, such as alpha / beta
- Suggest marketing plans and next steps
- Visualize expansion and growth opportunities
- Develop prototypes
Content programming: Children are growing up in a world where it's the content they are after -- not the platform. You just need to connect and engage with children where they are. We're skilled in the development, ideation, and execution of content programming that will push your brand's boundaries, such as:
- Transmedia storytelling
- User-generated content
- Social media
- Interactive gaming
For us, storytelling doesn't stop at the linear script -- let's write the next chapter together.
Corporate development: Many of the business questions we face are unique to our industry. How can you balance creative direction with managing a staff, growing your company, and developing the business?
We understand this business and the content that drives it -- and that poises us to be able to get where you're coming from. Whether you want to talk growth strategy, organization, or operations, we are happy to help. Some things we've worked on include:
- Research and develop new opportunities
- Identify new ventures, write business plans, model ROI, and propose your best foot forward
- Optimize organizational structure and work flow
- Estimate resource requirements
Task management: Often clients are so busy meeting the day-to-day goals of production that stand-alone projects or "wish list" items often get pushed aside. Since we're experienced in this business, we can jump right in. We've been there before and can work under your direction or on our own to get your project done. Whether your project is too big for your staff to take on, or too small to get it noticed, we can help you:
- Independently producre, develop, or assess content
- Write white papers and reviews of literature
- Craft industry trend reports
- Explore and identify opportunities, and present feasibility reports
Personnel recruitment: You know the rule of six degrees of separation? Well, in children's media, it's probably more like two. As working professionals, our consultants are tapped in to all of the major players -- and that means we know what you need, and who you need to talk to. Media production can be a day-to-night kind of job, so it's important you like your colleagues and trust what they can do. Let us help you make sure you're getting the right people on the job. Let's talk to:
- Identify skills and experience required for a position
- Write job descriptions and find recruitment opportunities
- Pre-screen applicants and facilitate job fulfillment workflow
- Ensure applicants meet position and corporate culture requirements
- Recruit talent at all levels